HIPAA-Safe Med Spa Review Response Examples & Templates

Written with HIPAA in mind - these templates never confirm patient status or reference specific treatments.

Copy-paste templates for every type of med spa review built with HIPAA in mind. Never confirm treatments, never disclose patient details - just professional, safe responses.

1What star rating is the review?

Why Med Spa Reviews Matter

Online reviews directly impact your bottom line. Here's what the research shows.

88%

of consumers trust online reviews as much as personal recommendations for aesthetic services

Source: BrightLocal

$1.8M

maximum HIPAA fine per violation category per year

Source: HHS.gov

71%

of med spa clients say they read reviews before booking their first appointment

Source: PatientPop

53%

of patients won't consider a practice with less than 4 stars

Source: Software Advice

Common Med Spa Review Complaints

Understanding the most frequent complaints helps you prepare responses in advance. Here are the top issues customers mention in med spa reviews.

Results & Expectations

Dissatisfaction with treatment outcomes or unmet expectations.

Example review:

"I spent $800 and honestly can't tell a difference. The results were nothing like what was shown in the consultation photos."

Pricing & Upselling

Feeling pressured into additional services or surprised by costs.

Example review:

"Went in for one thing and they pushed three add-ons. The final bill was double what I expected. Felt like a sales pitch, not a consultation."

Staff Professionalism

Rude, dismissive, or unprofessional behavior from staff or providers.

Example review:

"The injector seemed rushed and barely spoke to me. When I asked questions, she seemed annoyed. Not the luxury experience I expected."

Wait Times

Long waits despite having scheduled appointments.

Example review:

"Had a 10 AM appointment and didn't get taken back until 10:45. No apology. For what they charge, you'd think they could run on time."

Cleanliness & Ambiance

Concerns about facility cleanliness, hygiene, or overall atmosphere.

Example review:

"The treatment room didn't look clean. The linens had stains and the whole place felt dated. Hard to feel confident about the services when the space looks like that."

Consultation & Communication

Poor explanations, rushed consultations, or lack of aftercare instructions.

Example review:

"The consultation lasted maybe 5 minutes. Nobody explained the risks, aftercare, or what to realistically expect. I had to Google everything myself afterward."

Booking & Cancellations

Difficulty scheduling, last-minute cancellations, or rigid policies.

Example review:

"They cancelled my appointment the day before and the next opening was 6 weeks out. Then charged me a cancellation fee when I had to reschedule once."

Side Effects & Aftercare

Concerns about complications, side effects, or inadequate post-treatment support.

Example review:

"I had significant swelling and bruising and couldn't reach anyone for two days. No follow-up call, no aftercare check-in. I was really worried."

Med Spa Review Response Templates by Star Rating

Browse all templates organized by star rating. Click any section to expand and find the perfect response.

Results & Expectations

Professional

Thank you for sharing your feedback. We are committed to providing quality services and take all concerns seriously. Due to federal privacy regulations, we are unable to discuss specific details publicly. We would welcome the opportunity to address your concerns privately - please contact us at [Your Phone Number].

Friendly

We appreciate you taking the time to share this. We want every guest to be happy with their experience, and we're sorry this wasn't yours. Privacy rules keep us from discussing details here, but we'd really love to talk. Please give us a call at [Your Phone Number].

Empathetic

We're sorry to hear about your experience. We understand how frustrating it can be when expectations aren't met. Due to federal privacy regulations, we cannot address specifics online, but we genuinely want to help. Please reach out to us at [Your Phone Number] - your satisfaction is important to us.

Pricing & Upselling

Professional

Thank you for your feedback. Transparency in pricing is important to us, and we strive to provide clear information before any services. We appreciate you bringing this to our attention and would like to discuss your concerns. Please contact us at [Your Phone Number].

Friendly

We're sorry to hear this wasn't the experience you expected. We never want anyone to feel pressured - consultations should be informative, not high-pressure. We'd love to chat about this. Please call us at [Your Phone Number].

Empathetic

We understand how frustrating it must have been to feel caught off guard by pricing. That's not the experience we want for anyone. We take this feedback seriously and would appreciate the chance to discuss it. Please reach out at [Your Phone Number].

Staff Professionalism

Professional

Thank you for this feedback. We hold our entire team to high standards of professionalism and courtesy. Your experience does not reflect those standards, and we will address this internally. We invite you to contact us at [Your Phone Number] to discuss further.

Friendly

We're really sorry about this. Everyone who visits us deserves to feel valued and heard - no exceptions. We appreciate you letting us know and we're taking this seriously. Please call us at [Your Phone Number] so we can make it right.

Empathetic

We're sorry you felt rushed and dismissed. That's not the experience we want anyone to have, and we understand how it can affect your confidence. We're addressing this with our team. Please reach out at [Your Phone Number] - we'd like to make this right.

Wait Times

Professional

Thank you for your feedback. We understand the value of your time and sincerely apologize for the inconvenience. We are reviewing our scheduling processes to prevent this from happening. We would appreciate the chance to discuss this - please contact us at [Your Phone Number].

Friendly

We're sorry about the wait. Your time matters, and we dropped the ball. We're making changes to our scheduling so this doesn't happen again. We'd love to make it up to you - give us a call at [Your Phone Number].

Empathetic

We completely understand your frustration. Waiting well past your appointment time - especially without an explanation - is not acceptable. We're taking steps to improve. Please reach out at [Your Phone Number] so we can address your concerns personally.

Cleanliness & Ambiance

Professional

Thank you for sharing your observations. We take cleanliness and hygiene very seriously and maintain strict protocols. We will investigate your feedback immediately. Please feel free to contact us at [Your Phone Number] with any additional concerns.

Friendly

Thank you for the honest feedback. We pride ourselves on a clean, comfortable environment, and we're sorry we didn't meet that standard for you. We're looking into this right away. Please call us at [Your Phone Number] if you'd like to share more.

Empathetic

We're sorry about this experience. We understand how important a clean, welcoming environment is - especially for the services we provide. We take this very seriously and are investigating. Please reach out at [Your Phone Number] with any additional details.

Consultation & Communication

Professional

Thank you for your feedback. Thorough consultations and clear communication are essential to our standard of care. We regret that we fell short and will use your feedback to improve. Please contact us at [Your Phone Number] so we can address any remaining questions.

Friendly

We're sorry about this. You should never leave a consultation with more questions than answers. That's on us. We want to make it right - please call us at [Your Phone Number] and we'll take the time you deserve.

Empathetic

We're sorry you felt uninformed. Making decisions about your care without clear information must have been stressful. We take this seriously and want to do better. Please reach out at [Your Phone Number] - we'd like to answer all your questions.

Booking & Cancellations

Professional

Thank you for bringing this to our attention. We understand how frustrating scheduling disruptions can be and are reviewing our booking policies. We would like to resolve this - please contact us at [Your Phone Number].

Friendly

We're really sorry about the scheduling issues. Getting cancelled on and then having to wait weeks is not okay. We're looking at our processes to fix this. Please call us at [Your Phone Number] and we'll prioritize getting you in.

Empathetic

We understand your frustration completely. Having your appointment cancelled and then facing a long wait - that's not the service anyone deserves. We're making changes. Please reach out at [Your Phone Number] and we'll do our best to accommodate you quickly.

Side Effects & Aftercare

Professional

Thank you for your feedback. We take all aftercare concerns very seriously. Due to federal privacy regulations, we are unable to discuss specifics publicly. We strongly encourage you to contact our office at [Your Phone Number] immediately so we can ensure you receive proper follow-up care.

Friendly

We're sorry you had a difficult experience. Your well-being is our top concern, and we want to make sure you're okay. We can't discuss details here due to privacy rules, but please call us at [Your Phone Number] right away - we're here to help.

Empathetic

We're truly sorry to hear this. Experiencing concerns afterward and not being able to reach someone must have been frightening. We take this very seriously. Privacy regulations prevent us from discussing details online, but please reach out to us at [Your Phone Number] immediately - your care is our priority.

Results & Expectations

Professional

Thank you for your feedback. We strive for the highest quality in all our services. Due to privacy regulations, we cannot discuss specifics publicly, but we would value the opportunity to address your concerns. Please contact us at [Your Phone Number].

Friendly

Thanks for sharing this. We want everyone to feel great about their experience, and we're sorry we missed the mark. Privacy rules keep us from going into details here, but we'd love to talk. Call us at [Your Phone Number]!

Empathetic

We're sorry your experience didn't live up to your expectations. We understand how disappointing that can be. Privacy regulations prevent us from discussing details here, but we want to make this right. Please reach out at [Your Phone Number].

Pricing & Upselling

Professional

Thank you for your feedback on pricing. We are committed to transparency and will review our consultation processes. Please contact us at [Your Phone Number] so we can discuss your concerns directly.

Friendly

We appreciate the feedback. Nobody should feel surprised by the bill, and we're sorry that happened. We're working on better upfront communication. Call us at [Your Phone Number] - we'd like to sort this out.

Empathetic

We understand the frustration of unexpected costs, and we're sorry. We want you to always feel informed and in control of your decisions. Please reach out at [Your Phone Number] so we can address this.

Staff Professionalism

Professional

Thank you for this feedback. We expect the highest level of professionalism from our team and appreciate your candor. We will address this internally. Please contact us at [Your Phone Number] if you would like to discuss further.

Friendly

We're sorry about this interaction. You deserve to feel pampered and valued every time you visit. We're sharing your feedback with the team. We hope you'll give us another chance - call us at [Your Phone Number].

Empathetic

We're sorry you didn't feel treated the way you deserve. We want every visit to feel special, and we clearly missed that. We're addressing it. Please reach out at [Your Phone Number] if you'd like to share more.

Wait Times

Professional

Thank you for your feedback. We understand that wait times are frustrating and are working to improve our scheduling efficiency. We would appreciate the chance to make your next experience better. Please contact us at [Your Phone Number].

Friendly

Sorry about the wait! We know your time is valuable, and we're making changes to stay on schedule. We'd love another chance. Call us at [Your Phone Number]!

Empathetic

We're sorry for the long wait. We understand how frustrating it is, especially when you've planned your day around an appointment. We're working on improvements. Please reach out at [Your Phone Number].

Cleanliness & Ambiance

Professional

Thank you for sharing your observations. We maintain strict cleanliness protocols and take this feedback seriously. We will conduct an immediate review. Please contact us at [Your Phone Number] with any additional details.

Friendly

Thanks for the honest feedback. We take pride in keeping a clean, beautiful space, and we're sorry we fell short for you. We're looking into it right away. Call us at [Your Phone Number] if you have more to share.

Empathetic

We're sorry our space didn't meet your expectations. We understand how important the environment is for your comfort and confidence. We're taking immediate steps to address this. Please reach out at [Your Phone Number].

Consultation & Communication

Professional

Thank you for your feedback on the consultation process. We are committed to thorough, informative consultations and will use your input to improve. Please contact us at [Your Phone Number] with any remaining questions.

Friendly

We appreciate the feedback. A good consultation should leave you feeling confident, not confused. We're working to improve here. Please call us at [Your Phone Number] - we're happy to answer all your questions.

Empathetic

We're sorry you didn't feel well-informed. Making decisions without full information is stressful, and that's not what we want. We're improving our process. Please reach out at [Your Phone Number] anytime.

Booking & Cancellations

Professional

Thank you for your feedback regarding scheduling. We understand the inconvenience and are reviewing our booking policies. Please contact us at [Your Phone Number] and we will assist you personally.

Friendly

Sorry about the scheduling trouble. That's not the experience we want for you. We're working on making things smoother. Call us at [Your Phone Number] and we'll get you taken care of.

Empathetic

We understand how frustrating scheduling issues can be, and we're sorry for the inconvenience. We're making changes to do better. Please reach out at [Your Phone Number] - we'd like to help.

Side Effects & Aftercare

Professional

Thank you for your feedback. We take all aftercare concerns seriously. Due to privacy regulations, we cannot discuss details publicly. We encourage you to contact our office at [Your Phone Number] so we can ensure your concerns are properly addressed.

Friendly

We're sorry about your experience. Your well-being matters most to us, and we want to help. Privacy rules keep us from discussing specifics here, but please call us at [Your Phone Number] - we're here for you.

Empathetic

We're sorry to hear about your concerns. We understand how worrying that must have been. Privacy regulations prevent us from discussing details online, but please reach out at [Your Phone Number] - we want to make sure you're taken care of.

Results & Expectations

Professional

Thank you for your balanced review. We are glad some aspects met your expectations and appreciate your honest feedback. Due to privacy regulations, we cannot discuss specifics publicly. We welcome you to contact us at [Your Phone Number] to discuss how we can improve your experience.

Friendly

Thanks for the honest review! We're glad some things went well. We'd love to hear more about how we can earn that fifth star. Privacy rules limit what we can discuss here, but call us at [Your Phone Number]!

Empathetic

We appreciate your thoughtful feedback. We're glad there were positives, and we take your other concerns to heart. We can't discuss specifics here due to privacy regulations, but we'd love to connect. Please reach out at [Your Phone Number].

Pricing & Upselling

Professional

Thank you for your feedback. We are pleased your visit had positive aspects and appreciate your candor about pricing. We continually strive for transparency. Please contact us at [Your Phone Number] to discuss further.

Friendly

Thanks for the review! Glad some things were great. We hear you on pricing - we always want to be upfront. Call us at [Your Phone Number] if you have any questions about our services or pricing.

Empathetic

We appreciate the balanced review. We're glad you had some positives, and we understand that pricing concerns can take away from the experience. We're working to be more transparent. Please reach out at [Your Phone Number].

Staff Professionalism

Professional

Thank you for your review. We are glad aspects of your visit were positive and take your staff feedback seriously. We will address it internally. Please feel free to contact us at [Your Phone Number].

Friendly

Thanks for the honest review! Happy some things went well. We want every interaction to feel warm and welcoming, so we appreciate the feedback. Call us anytime at [Your Phone Number]!

Empathetic

We appreciate the balanced feedback. We're glad there were highlights, and we're taking the staff interaction feedback seriously. We want you to feel valued every time. Please reach out at [Your Phone Number].

Wait Times

Professional

Thank you for the balanced review. We are glad your experience was positive in several areas and note your feedback about wait times. We are working on improvements. We look forward to providing a better experience next time.

Friendly

Thanks for the review! Glad some things were great. We hear you on the wait - we're working to tighten up our schedule. Hope to see you again soon!

Empathetic

We appreciate your thoughtful feedback. We're glad there were positives, and we understand how wait times can dampen an otherwise good experience. We're improving. We'd love your next visit to be a five-star one!

Cleanliness & Ambiance

Professional

Thank you for your review. We appreciate the positive feedback and take your facility observations seriously. We are committed to maintaining the highest standards. Please reach out at [Your Phone Number] with additional feedback.

Friendly

Thanks for the honest review! We're glad some things hit the mark. We take pride in our space and will look into your feedback right away. Hope to see you again!

Empathetic

We appreciate the balanced feedback. We're glad some aspects were positive, and we hear your concerns about the environment. We want you to feel pampered from the moment you walk in. We're on it!

Consultation & Communication

Professional

Thank you for your feedback. We are glad aspects of your visit were positive and appreciate your input on our consultation process. We are continually improving communication. Please contact us at [Your Phone Number] with any questions.

Friendly

Thanks for the review! Glad some things went well. We want every consultation to leave you feeling confident and informed. We're working on it! Call us at [Your Phone Number] anytime.

Empathetic

We appreciate the thoughtful review. We're glad there were highlights, and we understand how important clear communication is. We're improving in this area. Please reach out at [Your Phone Number] if you have lingering questions.

Booking & Cancellations

Professional

Thank you for your review. We are pleased aspects of your visit were positive and appreciate feedback on scheduling. We are working to improve availability and flexibility. Please contact us at [Your Phone Number] for any scheduling needs.

Friendly

Thanks for the review! Glad the visit itself was good. We know scheduling can be tricky and we're working to make it easier. Call us at [Your Phone Number] and we'll take good care of you!

Empathetic

We appreciate the balanced feedback. We're glad your experience had positives, and we understand scheduling challenges are frustrating. We're improving our processes. Please reach out at [Your Phone Number].

Side Effects & Aftercare

Professional

Thank you for your review. We appreciate the balanced feedback. Due to privacy regulations, we cannot discuss care details publicly. We welcome you to contact us at [Your Phone Number] so we can address any remaining concerns.

Friendly

Thanks for sharing! We're glad some things went well. If you have any lingering concerns, we're here to help. Privacy rules limit what we can say online, but call us at [Your Phone Number]!

Empathetic

We appreciate the thoughtful review. We're glad there were positives. Privacy regulations prevent us from discussing specifics here, but if you have any ongoing concerns, please reach out at [Your Phone Number] - we're here for you.

Results & Expectations

Professional

Thank you for the wonderful review! We are delighted you had a positive experience. We appreciate your feedback and are always striving for perfection. We look forward to welcoming you back.

Friendly

Thanks for the great review! We're so happy you had a good experience. We're always working to go from great to amazing. Can't wait to see you again!

Empathetic

Thank you for the kind words! We're glad your experience was positive. We value your feedback and are always looking for ways to make every visit exceptional. See you next time!

Pricing & Upselling

Professional

Thank you for the positive review. We are pleased you had a good experience. We value transparency and appreciate your pricing feedback. Please don't hesitate to contact us at [Your Phone Number] with any questions.

Friendly

Thanks for the great review! Glad you had a good visit. If you ever have questions about pricing or services, we're always happy to chat. Call us at [Your Phone Number] anytime!

Empathetic

Thank you for the kind feedback! We're happy your experience was positive. We appreciate the pricing input - we always want you to feel informed and comfortable. See you soon!

Staff Professionalism

Professional

Thank you for the excellent review. We are proud of our team and glad they provided a positive experience. We take all feedback to heart and continue striving for excellence. We look forward to seeing you again.

Friendly

Thanks for the awesome review! Our team will be so happy to hear this. We appreciate the feedback and always want to improve. See you next time!

Empathetic

Thank you for the lovely feedback! We're glad our team made your visit special. We appreciate you pointing out where we can be even better. Looking forward to your next visit!

Wait Times

Professional

Thank you for the positive review! We are glad your overall experience was excellent. We note your feedback about timing and are working to make every visit even more efficient. We look forward to seeing you again.

Friendly

Thanks for the great review! So glad you had a good visit. We hear you on the timing - we're always working to improve. Can't wait to see you next time!

Empathetic

Thank you for the kind review! We're thrilled your experience was positive. We appreciate the timing feedback - we want every part of your visit to be perfect. See you soon!

Cleanliness & Ambiance

Professional

Thank you for the wonderful review. We are pleased you enjoyed your experience. We appreciate the facility feedback and are committed to continual improvements. We look forward to welcoming you back.

Friendly

Thanks for the great feedback! We're happy you had a good visit. We're always looking to make our space even more beautiful and comfortable. See you soon!

Empathetic

Thank you for the kind words! We're glad you enjoyed your visit. We take your environment feedback to heart - we want every detail to be perfect. Looking forward to your next visit!

Consultation & Communication

Professional

Thank you for the positive review. We are glad your experience was a good one. We value your communication feedback and will use it to improve further. We look forward to seeing you again.

Friendly

Thanks for the great review! We're so glad things went well. We're always working to communicate even better. Can't wait to see you again!

Empathetic

Thank you for the kind feedback! We're happy you had a positive experience. We appreciate the communication input - we always want you to feel fully informed and confident. See you soon!

Booking & Cancellations

Professional

Thank you for the excellent review. We are glad your visit was positive. We appreciate the scheduling feedback and are working to make the booking process even smoother. We look forward to your next visit.

Friendly

Thanks for the awesome review! Glad everything went well. We're working on making scheduling even easier. See you next time!

Empathetic

Thank you for the wonderful feedback! We're glad your experience was great. We hear you on the scheduling side and are improving. Looking forward to seeing you again!

Side Effects & Aftercare

Professional

Thank you for the positive review. We are pleased your experience was a good one. If you have any questions or concerns at any time, please don't hesitate to contact us at [Your Phone Number]. We look forward to seeing you again.

Friendly

Thanks for the great review! We're so happy things went well. If you ever have any questions at all, we're just a phone call away at [Your Phone Number]. See you next time!

Empathetic

Thank you for the kind words! We're glad your experience was positive. We're always here if you have any questions or need anything. Reach out at [Your Phone Number] anytime!

Results & Expectations

Professional

Thank you for the outstanding review! We are thrilled you had an exceptional experience. Feedback like yours motivates our team to continue delivering the highest quality of service. We look forward to welcoming you back.

Friendly

Wow, thank you so much! We're over the moon that you had such an amazing experience. Reviews like yours make our entire team's day. Can't wait to see you again!

Empathetic

Thank you so much for this glowing review! It means the world to us to know you had such a wonderful experience. We're passionate about what we do, and hearing this makes it all worthwhile. See you soon!

Pricing & Upselling

Professional

Thank you for the wonderful review. We are delighted that you found the experience to be excellent value. Transparency and quality are central to everything we do. We look forward to your next visit.

Friendly

Thank you so much! We're thrilled you had a great experience and felt it was worth every penny. That means a lot! See you next time!

Empathetic

What a lovely review - thank you! We're so glad the experience exceeded your expectations. We work hard to deliver real value, and it's wonderful to hear it's noticed. Looking forward to seeing you again!

Staff Professionalism

Professional

Thank you for the exceptional review. Our team takes great pride in providing an outstanding experience, and your recognition means a great deal. We will share your kind words with them. We look forward to seeing you again.

Friendly

Thank you SO much! Our team is going to be thrilled when they read this. We're so lucky to have such amazing people, and reviews like yours make their day. See you soon!

Empathetic

What a beautiful review - thank you! Our team genuinely cares about every person who walks through our doors, and knowing that comes through means everything. We can't wait to see you again!

Wait Times

Professional

Thank you for the outstanding review. We are thrilled that your experience was seamless from start to finish. Efficiency and quality are both priorities for us. We look forward to welcoming you back.

Friendly

Thank you so much! We're so happy everything went smoothly. We work hard to respect your time and deliver amazing results. Can't wait for your next visit!

Empathetic

Thank you for this wonderful review! We're thrilled your experience was smooth and enjoyable from the moment you arrived. That's exactly what we aim for. See you soon!

Cleanliness & Ambiance

Professional

Thank you for the wonderful review. We take great pride in our facility and are delighted that it contributed to your positive experience. We look forward to welcoming you back.

Friendly

Thank you so much! We're so glad you loved the space. We work hard to create a beautiful, relaxing environment, and it means a lot that you noticed. See you next time!

Empathetic

What a lovely review - thank you! We want every visit to feel like a true escape, and we're so glad our space helped create that feeling. Looking forward to welcoming you back!

Consultation & Communication

Professional

Thank you for the glowing review. We are delighted that our team provided clear, thorough information throughout your visit. Informed, confident guests are our goal. We look forward to seeing you again.

Friendly

Thank you so much! We love hearing that you felt informed and confident throughout your visit. That's exactly what we aim for! See you next time!

Empathetic

Thank you for this wonderful feedback! We believe everyone deserves to feel fully informed and at ease, and we're so glad that came through. It means a lot to our team. See you soon!

Booking & Cancellations

Professional

Thank you for the excellent review. We are pleased that your experience - from booking to completion - was smooth and positive. We look forward to welcoming you back.

Friendly

Thanks for the amazing review! We're so glad everything was easy from start to finish. Can't wait to see you again!

Empathetic

Thank you for the wonderful review! We're so happy your entire experience - scheduling included - was seamless and enjoyable. Looking forward to your next visit!

Side Effects & Aftercare

Professional

Thank you for the exceptional review. We are delighted to hear your experience was outstanding. Our team is committed to the highest standards of care, and your feedback reinforces that commitment. We look forward to seeing you again.

Friendly

Thank you so much! We're thrilled everything went beautifully. It's feedback like yours that makes our whole team smile. See you at your next visit!

Empathetic

What a wonderful review - thank you! We're so glad you had such a positive experience. Your trust means everything to us, and we're committed to continuing to earn it. See you soon!

Med Spa Review Response Best Practices

Templates get you started, but these best practices will help you craft responses that truly build trust.

1

Never Confirm Treatments or Procedures

Even if a reviewer says "my Botox was uneven," you cannot confirm they received Botox or any other treatment. Responding "we're sorry your Botox didn't meet expectations" is a HIPAA violation. Use general language only.

2

Never Acknowledge Patient Status

Under HIPAA, confirming that someone visited your med spa is disclosing PHI. This applies to positive reviews too - "thanks for coming in for your treatment!" violates the rule. Respond as if speaking to the general public.

3

Redirect All Specifics to Private Channels

For any review mentioning specific services, results, or concerns, invite the reviewer to contact your office directly. This moves the conversation to a HIPAA-safe private channel where you can discuss freely.

4

Never Respond to Before/After Photo Reviews

If a reviewer posts before/after photos, do not comment on the results, confirm the treatment, or engage with the images. A general thank-you for feedback is the safest approach.

5

Use Compliance as a Trust Signal

When you say "federal privacy regulations prevent us from discussing specifics publicly," savvy consumers see that as a green flag. It signals you take their privacy seriously - a major differentiator in the aesthetic industry.

6

Create a Designated Review Response Process

Don't let anyone on your team respond to reviews without training. Create pre-approved templates (like these!), designate a trained responder, and review all responses before they go live.

Your HIPAA Compliance Is a Marketing Asset

In the med spa industry, clients are trusting you with both their health and their privacy. Many med spas either ignore reviews entirely or respond carelessly, risking five- and six-figure HIPAA fines. By responding consistently with HIPAA-safe templates, you signal to potential clients that you take their privacy as seriously as their results. This is especially important for aesthetic treatments that clients may want to keep private.

HIPAA-Safe Response Checklist for Med Spa Practices

Responding to patient reviews is tricky for med spas. A well-meaning response can accidentally become a HIPAA violation if it confirms someone is a patient or references their treatment. Every template on this page is written to avoid these common mistakes:

  • Never confirms or denies the reviewer is a patient
  • Never references specific treatments or procedures
  • Never mentions billing amounts or insurance details
  • Never references appointment dates or visit frequency
  • Always redirects to private communication

This is exactly what makes responding to med spa reviews different from responding to restaurant or auto repair reviews - and why generic templates can be risky for your practice.

Templates Are Safe. AI Is Safe and Personal.

These templates follow HIPAA-safe practices - but they’re still generic. You have to find the right one, customize the placeholders, and copy-paste it every time. Reply Champion goes further:

  • AI reads each review and writes a truly personalized response
  • Every response is automatically screened for common HIPAA red flags before it’s posted
  • Built-in safeguards designed to help prevent accidental disclosure of patient information
  • You review and approve, or auto-post - your choice

No credit card required

Frequently Asked Questions

Everything you need to know about responding to med spa reviews.

Yes. Most med spas are covered entities under HIPAA because they operate under physician supervision, maintain medical records, and may bill insurance or process health-related payments. Even if your med spa is purely cash-pay, if you create or maintain medical records, HIPAA applies.
You can respond, but you cannot confirm or reference the specific treatment mentioned. Even if a reviewer says "my lip filler was botched," you cannot mention lip filler, fillers, or any treatment in your response. Use general language like "we take all feedback seriously" and redirect to a private conversation.
Even for glowing reviews, you cannot confirm the treatment. A response like "so glad you love your Botox!" is a HIPAA violation because it confirms the patient received a specific medical treatment. Stick to "thank you for the wonderful feedback - we're glad you had a great experience!"
No. Before/after photos are PHI and require separate, specific written consent before sharing publicly. Even if a client posts their own photos in a review, you should not reference or confirm them. Consult with a healthcare attorney about proper photo consent protocols.
The HHS Office for Civil Rights has issued fines ranging from $10,000 to $50,000 for healthcare providers who disclosed patient information in online review responses. Penalties can theoretically reach $1.8 million per violation category per year for willful neglect. Multiple dental practices and health centers have been fined specifically for review-response violations.
You can express general disagreement without confirming any details. Say something like "we are committed to the highest standards of care and take all feedback seriously." You cannot correct false claims if doing so would confirm the reviewer received treatment or disclose any health information.
Yes. These HIPAA-safe templates work for any med spa service - Botox, fillers, laser treatments, chemical peels, body contouring, IV therapy, and more. They are intentionally written to avoid referencing any specific treatment, making them safe for every service you offer.
You don't need to name HIPAA specifically. Phrases like "federal privacy regulations" or "privacy requirements" are sufficient and widely understood. The key is to explain why you can't discuss specifics - this shows you're being professional, not evasive.